“The only way of discovering the limits of the possible is to venture a little way past them into the impossible. ”

— Arthur C. Clarke

Great innovation happens when desirability, feasibility, and viability overlap. Emerging technologies are amazing in their own right – but any successful product derives its purpose from fitting the needs and mindsets of its intended users. No easy feat if you’re designing for the future; enter human-centered design.

Working at IDEO in Europe and the Silicon Valley taught me the power of embracing ambiguity with creativity, mixing qualitative and quantitative methods for research and user testing, prototyping in iterative cycles, and convincing leaders with a compelling narrative. At LinkedIn I led design teams to create great user experiences, explore new products and features, and continuously provide new value.